With the California Consumer Privacy Act (CCPA) set to come into force in January, privacy and how companies use data is set to be one of the big themes of 2020. What do some of the industry’s leading figures think this will mean? Peter Reinhardt, CEO and co-founder of Segment believes, "Though the GDPR roll-out should have given American companies a good taste of what was to come, it's still likely that most will do the bare minimum to comply with the CCPA until the US government starts enforcing it in 2020. "When it does, and companies begin to see…
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