Consumers want to know more about how their data is used

The world is ever more reliant on data, but consumers are becoming increasingly concerned about where their personal details are stored and who has access to them. Professional technology standards body IEEE has carried out a survey of 1,000 UK adults which finds that 81 percent believe the public should be better educated on how their data is being used online. In addition more than half of respondents would like to see clarity from individual websites on their specific use of personal data. Worryingly for online companies, 65 percent are able to cite a negative experience as a result of a… [Continue Reading]