Show and tell: A brief guide to explainer videos

Whether you have a story to tell or product to sell, there are multiple benefits to Explainer Videos. Producing short films for online audiences allow you to showcase your wares and expertise, offering an affordable, snappy and entertaining route toward grabbing attention, boosting conversion rates and increasing sales. With recent research predicting that 79 percent of global consumer Internet traffic will be video by 2018, it’s little wonder that marketers the world over are focusing on the medium of moving pictures and investing in explainer videos, confident of the potential for generating healthy returns. Whether you’re a startup or multinational… [Continue Reading]