According to a report from Transmit Security, more than half of consumers have stopped using a website because of the login process and more than 87 percent have been locked out of an online account because of an error-ridden password process. The survey of 600 US consumers finds organizations are losing potential customers and a substantial amount of revenue because of their dependency on traditional password systems and outdated customer authentication models. It finds 55 percent of consumers have stopped using a website because the login process was too complex, and that 87.5 percent of consumers have found themselves locked…
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