Twitter search gets an overhaul to place more emphasis on relevance

Twitter has given its search results a tweak just in time for the New Year. The change sees a move away from displaying tweets in reverse chronological order to showing them in order of relevance instead. The company recognizes that the site is "live and real-time, so naturally Twitter search must surface recent, yet still relevant, results", so time of posting is still factored in to determine the display order -- it is just no longer the only factor used. With a dash of machine learning thrown in, Twitter thinks it has things sorted. The changes come as the result… [Continue Reading]