Google to finally stop scanning Gmail messages

Somewhat controversially, Google has always scanned messages in Gmail in order to be able to present users with relevant, personalized adverts based on the email content. That’s something that has always worried people who are concerned with what personal information the company might be gleaning from their inboxes. In a surprise announcement, the search giant today declares its intention to end the long-standing policy. Diane Green, SVP, Google Cloud explains: G Suite’s Gmail is already not used as input for ads personalization, and Google has decided to follow suit later this year in our free consumer Gmail service. Consumer Gmail… [Continue Reading]